What it is:

A long-wear liquid matte lipstick reformulated to be vegan friendly with an extended shade range suitable for all skin tones (and occasions!).

What it does:

Infused with the same signature ingredients and Lip L.O.V.E. complex as the OG formula (antioxidants and an exclusive moisturising complex), this lipstick now boasts the thinnest possible formula that will keep lips supple throughout the day. This weightless and velvety lipstick dries down (with zero stickiness) leaving a buttery suede-matte finish. Expect a one-swipe application of vibrant colour coverage, now super comfortable and flake-, streak-, smudge- and transfer-proof. It feels like you’re wearing nothing at all. Wear alone or with Huda Beauty’s Lip Contour 2.0 for a killer lip look that’s effortlessly stunning and pigment packed!

What else you need to know: