What it is:

Created for a man who defines his own masculinity, Gucci introduces Gucci Guilty Absolute Pour Homme Eau de Parfum: a modern declaration of self expression and emancipated sexuality.

What it does:

Created for a man who defines his own masculinity, Gucci introduces Gucci Guilty Absolute: a modern declaration of self expression and emancipated sexuality. Gucci Guilty Absolute embodies the liberated man it is made for—an innovative expression of a men’s woody scent. A leather hero ingredient is an homage to the ultimate Gucci material; while the bottle is finished with details inspired by the codes of a refined lounge; the sensorial textures and colors of cigars and cognac. Conveying the dreamy mood of the Gucci Guilty campaign, Jared Leto’s mirrored reflection is an enigmatic gaze. Captured by photographer Glen Luchford, the award-winning actor conveys a feeling of contemporary masculinity that spirals through the House: assured, individual and free-spirited. #ForeverGuilty