What it is:

Introducing Le Rouge Deep Velvet, the new powdery matte lipstick from Givenchy.

The 14 daringly vivid shades are all intensely pigmented, beautifying the lips with saturated long-lasting color for up to 12 hours*. Infused with 100% natural-origin mango butter, the ultra comfortable texture glides on with ease and maintains lip hydration for up to 6 hours* while remaining strikingly matte.

*Instrumental test carried out on 11 women

Enveloped in a sumptuous red velvet case to echo the lipstick’s powdery matte texture, Le Rouge Deep Velvet is a veritable fashion collector’s piece.

For the perfect canvas for Le Rouge Deep Velvet, start with Le Rouge Baume Givenchy, for 24-hour hydration** from a 96% natural origin formula***. Blot away any excess before applying Le Rouge Deep Velvet lipstick.

**Instrumental test on 10 women.
***based on the ISO 16128 standard. Including water. The remaining 4% contributes to the sensorial texture of the formula and its integrity.

What it does:

EXCEPTIONAL FORMULA, EXCEPTIONAL RESULTS
With 12-hour wear*, Le Rouge Deep Velvet provides astonishing glide and comfort, while being strikingly matte.

*Instrumental test on 20 subjects
**Self-assessment by 33 subjects

What else you need to know:

Givenchy is a French brand that is best-known for making haute-couture Clothing, perfumes, accessories and cosmetics as well. Started in 1952 by French designer Hubert de Givenchy, the house of Givenchy is a member of the Chambre Syndicale de la Haute Couture et du Pret-a-Porter and is owned by the LVMH luxury group.